On a Monday morning flight to New Orleans, I am watching the woman ahead of me scroll Facebook. I have a perfect vantage point right over her shoulder. Caption of a pic of generic kids standing in a generic yard: “It’s always bottomless play day around here.. never bottomless mimosas! [crying emoji].” She switches to Facebook marketplace. She skips over discounted spools of rope. She reviews an old pickup truck. Now a small boat that a dad is selling to pay for travel baseball. She switches back to her feed. “Plants grow in dirty water—don’t let the negativity get you down!!” She reviews the names of everyone else who liked it. She spends a long time hovering over that one.